The Best Crowdfunding Sites to Diversify Your Portfolio

A professional investor reviewing digital dashboards of crowdfunding investments across startups, real estate, and European businesses.
You can diversify your portfolio through leading crowdfunding platforms like Wefunder, StartEngine, Fundrise, Urbanitae, Invesdor, and Crowdcube, each serving distinct asset classes and investor needs.

This article breaks down the best crowdfunding platforms across startups, real estate, and international markets. You’ll see which sites are best for equity access, where you can find liquidity, and how to align platforms with your investment goals.

Which crowdfunding platforms let you invest in startups?

Wefunder is the most popular equity crowdfunding platform in the United States.

It allows you to invest in early-stage companies for as little as $100. Startups such as Diem and Spill opened their rounds to everyday users, giving them access to the same opportunities as venture capital firms. Wefunder has already facilitated more than $700 million in startup funding across thousands of campaigns.

StartEngine is another top choice, having raised over $1.2 billion across more than 1,000 offerings. It provides investors with a diverse pipeline of U.S.-based startups and growth companies. If you want equity exposure to early-stage ventures, these platforms are the most efficient way to participate.

What are the best real estate crowdfunding sites?

Fundrise remains the best-known real estate crowdfunding platform for both accredited and non-accredited investors.

It offers diversified portfolios through eREITs and funds that provide exposure to residential and commercial projects. Fundrise users benefit from transparent fees, professional management, and regular dividend distributions. With over 2 million investors on the platform, Fundrise has set the standard for accessible real estate investing.

In Europe, Urbanitae is gaining traction quickly. In 2024, it reported €213 million in funding volume—a 60% jump from the prior year. Investors earned an average internal rate of return (IRR) of 13%. With minimums starting at €500, you can diversify into Spanish and European property projects without heavy capital requirements.

Can you invest in businesses in Europe via crowdfunding?

Invesdor is the leading equity crowdfunding site connecting investors to European SMEs and startups.

Operating across Germany, Austria, Finland, and the Netherlands, Invesdor enables you to invest in local businesses with a pan-European reach. Since its launch, it has processed over €438 million in pledges with more than 170,000 investors participating.

Through Invesdor, you gain direct access to companies across multiple sectors, from renewable energy to fintech. This international exposure strengthens your portfolio with assets not typically available through U.S.-centric platforms.

Which platforms offer equity crowdfunding access for non-accredited investors?

Both Wefunder and StartEngine provide entry for non-accredited investors.

Thanks to regulatory changes, these platforms allow you to participate in early-stage equity deals without needing high net worth. With minimums as low as $100, you can back promising startups and align your investments with businesses you believe in.

MicroVentures is another option, offering curated deals that include both early-stage and pre-IPO companies. By lowering barriers to entry, these platforms allow you to diversify beyond public equities and fixed income.

Are there crowdfunding sites that provide both liquidity and diversification?

Crowdcube is one of the few crowdfunding platforms that has delivered liquidity to investors.

During Moneybox’s secondary event, early backers achieved returns of 2.9× for 2020 investors and 1.8× for those who joined in 2022. This liquidity is rare in private markets, giving you an exit opportunity before a full acquisition or IPO.

Fundrise also provides structured liquidity options through redemption programs. Urbanitae, while less liquid, attracts thousands of investors per deal, sometimes funding entire projects within seconds. These options give you flexibility while still maintaining exposure to private markets.

What crowdfunding platforms outperform in investor returns?

Urbanitae has consistently delivered average IRRs around 13%, backed by €480 million raised since its inception.

Crowdcube has a track record of creating outsized returns through secondary events and growth company exits. It enables investors to benefit from both equity appreciation and liquidity.

On the startup side, Wefunder and StartEngine generate strong results by connecting you with some of the most ambitious founders in the U.S. With larger deal flow, they offer more opportunities to identify high-performing investments.

How should you choose the right crowdfunding platform?

  • Your choice depends on your goals, risk appetite, and geographic interest.
  • If you want startup exposure with low minimums, Wefunder and StartEngine are ideal.
  • If your focus is real estate, Fundrise and Urbanitae provide managed portfolios with proven track records.
  • For international diversification, Invesdor gives you direct access to European businesses.
  • If liquidity is a priority, Crowdcube stands out with its history of secondary events.
  • This alignment ensures you deploy capital across platforms that match your strategic allocation.

Best crowdfunding sites for diversification

  • Wefunder – U.S. startups
  • StartEngine – growth companies
  • Fundrise – real estate funds
  • Urbanitae – European property
  • Invesdor – EU equity offerings
  • Crowdcube – liquidity access

In Conclusion

Crowdfunding has matured into a reliable strategy for diversifying your portfolio. Wefunder and StartEngine let you invest in startups. Fundrise and Urbanitae give you structured real estate exposure. Invesdor provides international business access, while Crowdcube introduces rare liquidity opportunities. By combining these platforms, you can spread risk and enhance returns across multiple asset classes.

Want deeper insights on private equity, alternative assets, and smart investing? Explore Mark R Graham’s profile for strategies that go beyond crowdfunding diversification.

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